Privacy policy

Last updated: 11 September 2026

Goodbye Wrinkles respects your privacy and is committed to protecting the personal information you provide to us.

This Privacy Policy explains how Goodbye Wrinkles (“Goodbye Wrinkles”, “we”, “us” or “our”) collects, uses, stores and discloses personal information when you visit goodbyewrinkles.com.au, purchase our products, communicate with us or otherwise interact with our business.

1. Information We Collect

We may collect personal information including:

  • Your name
  • Email address
  • Telephone number
  • Billing and shipping addresses
  • Order and purchase history
  • Information you provide when contacting customer service
  • Product preferences and information voluntarily provided through quizzes, consultations or forms
  • Marketing preferences
  • Website usage information
  • Device, browser and IP information
  • Information collected through cookies and similar technologies

Payment information is processed through our authorised payment providers. We do not generally store your complete credit or debit card details.

2. How We Collect Information

We may collect information when you:

  • Create an account
  • Make a purchase
  • Subscribe to emails or SMS communications
  • Complete a form or skincare questionnaire
  • Contact us
  • Participate in a promotion
  • Leave a review
  • Interact with our website or advertising
  • Communicate with us through social media

We may also receive information from service providers that help us operate our website, process payments, fulfil orders, provide analytics or conduct marketing.

3. How We Use Your Information

We may use personal information to:

  • Process and fulfil orders
  • Take and process payments
  • Deliver products
  • Communicate about orders
  • Provide customer support
  • Respond to enquiries
  • Personalise your shopping experience
  • Recommend products where appropriate
  • Improve our website, products and services
  • Prevent fraudulent transactions
  • Maintain business records
  • Comply with legal obligations
  • Send marketing communications where you have consented or where otherwise permitted by law

You can unsubscribe from marketing communications at any time using the unsubscribe option provided in our communications.

Australian businesses sending commercial email or SMS must comply with applicable marketing laws, including requirements around consent and unsubscribe functionality.

4. Cookies & Website Technologies

Our website may use cookies, pixels and similar technologies to operate the website, remember preferences, understand how visitors use our website and measure the effectiveness of advertising.

Third-party platforms we use may also place cookies or similar technologies in accordance with their own privacy policies.

Where applicable, you can control cookies through your browser settings or other privacy controls made available on our website.

5. Disclosure of Personal Information

We may disclose personal information to third parties where reasonably necessary to operate our business, including:

  • Payment processors
  • Website and e-commerce providers
  • Shipping and fulfilment providers
  • IT and cloud service providers
  • Email and SMS providers
  • Marketing and advertising platforms
  • Analytics providers
  • Professional advisers
  • Government authorities where required by law

We do not sell your personal information.

Some of our service providers may process or store personal information outside Australia. Depending on the services being used, this may include locations such as Singapore, Canada and the United States, as well as other countries in which our service providers or their subprocessors operate.

Where personal information is processed or disclosed overseas, we take reasonable steps appropriate to the circumstances to ensure it is handled in accordance with applicable privacy requirements.

Shopify, which provides our e-commerce platform, operates internationally and may process personal information across multiple jurisdictions.

6. Security

We take reasonable steps to protect personal information from misuse, interference, loss and unauthorised access, modification or disclosure.

However, no method of electronic transmission or storage is completely secure, and we cannot guarantee absolute security.

7. Access & Correction

You may request access to personal information we hold about you or ask us to correct information that is inaccurate, incomplete or out of date.

Please contact us at hello@goodbyewrinkles.com.au.

We may need to verify your identity before processing certain requests.

8. Marketing Communications

If you subscribe to marketing from Goodbye Wrinkles, we may send information about products, offers, promotions and other relevant news.

You may unsubscribe at any time by clicking the unsubscribe link in an email or following the opt-out instructions provided in an SMS.

Transactional communications relating to an order may still be sent when necessary.

9. Third-Party Websites

Our website may contain links to third-party websites.

We are not responsible for the privacy practices or content of third-party websites and recommend reviewing their privacy policies before providing personal information.

10. Children's Privacy

Our website and products are primarily intended for adults and are not specifically directed toward children.

We do not knowingly seek to collect personal information from children without appropriate consent where required.

11. Changes to This Policy

We may update this Privacy Policy periodically to reflect changes to our practices, services or legal obligations.

The current version will be published on our website with the date it was last updated.

12. Privacy Enquiries & Complaints

If you have a question, request or complaint regarding privacy or the way we handle your personal information, please contact us:

Goodbye Wrinkles
Website: goodbyewrinkles.com.au
Email: hello@goodbyewrinkles.com.au